The Issue:
We
are tackling the issue of the disposal of neoprene, the material most commonly used
to make wetsuits. Neoprene is a synthetic rubber material that is made from
petroleum. It is a highly unsustainable material in both its production and disposal.
Typically when a wetsuit comes to the end of its useable life it is either
disposed of in a landfill or incinerated. This results in dangerous toxins
being released into the environment. Unlike some other countries such as the
USA, New Zealand currently has no programs targeted at diverting wetsuits from
this fate.
We are proposing to develop a product (potentially a bag/backpack) by reconfiguring donated wetsuits that are no longer fit for purpose. These one-of-a-kind products will be marketed to surf/skate communities as one that is authentic, original and functional. By doing this we will be prolonging the useable life of the neoprene, combating the negative environmental impact of its disposal. We will also be offering back a product of value to the communities from which the neoprene is collected.
After speaking with a number of relevant businesses and members of the surf community we have established that this community holds particular interest in environmental issues. Many already appreciate and are troubled by the issues around neoprene. They share green mindsets that would motivate them to actively support us in this initiative. This includes support in areas such as: acting as a collection point for donated wetsuits, donating wetsuits, and buying our products.
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